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Merchant Cash Advance Outlook for 2011

January 2, 2011
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Happy New Year! Over the past few weeks we spoke with many Merchant Cash Advance(MCA) industry professionals, read blogs, and scanned forums to find out what is predicted for 2011. Here is what we learned:

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The number of businesses facing tax liens will rise, making it increasingly difficult for them to obtain a traditional MCA. Their only resort may be “starter” or “decline” programs, which come with low capital and high costs.

Credit card processors(CCPs) will venture into funding their own clients. Over the past few years, CCPs were a necessary third party to a MCA transaction. The CCP would split the business’s batch to allow the MCA provider to collect on their purchased receivables. Their years as a third party have granted them incredible insight into the funding business. In the latter half of 2010, some CCPs tested the waters and funded businesses on their own. In 2011, we will begin to see the role of MCA provider and CCP gradually merge into solitary entities.

Resellers of MCA began to drift away from their dependence on funding providers in 2010. In 2011, there will be a surge in the number of resellers funding businesses on their own. The MCA industry will become largely decentralized and may give rise to new challenges.

Decentralization will lead to greater competition and create downward pressure on costs. Businesses stand to benefit by the likely trend of decreasing retrieval rates and factor rates.

Businesses hanging on by a thread are less likely to obtain funds in 2011. Bank loans were never meant as a means to stave off bankruptcy and neither is a MCA. Most detractors of the MCA industry were business owners on the verge of bankruptcy before obtaining capital. This is not a lifeline. Good businesses grow, bad businesses fail. That’s the way it has to work in order for the economy and capitalism to be functional.

The Federal Reserve’s 12 cent debit fee cap may negatively impact resellers that depend on merchant residuals.

The MCA industry will continue to use less expensive means of marketing. Expensive regional trade shows are becoming less popular and UCC hunting is on the rise.

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2011 is yet to be told. One thing is for sure, MCA providers are not unlike the businesses they fund. It’s a tumultuous economy and there is no guarantee that we’ll all still be standing in 2012. Remember those who have come before us (look at the bottom of this page). Much luck to all!

-AltFinanceDaily

P2P Merchant Cash Advance Model Already Exists

December 23, 2010
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Posted on December 23, 2010 at 6:02 PM

Just a few weeks ago, we covered a story on how the Merchant Cash Advance(MCA) industry was evolving towards the Peer 2 Peer Lending Model. Apparently we were very right. We envisioned a future live marketplace that resembles Prosper.com and today discovered the closest thing so far: the Colonial Funding Network(CFN). http://www.colonialmgmt.biz/ready.html. Our site authors have no connection to CFN and we hope this reivew is not received as a gimmicky advertisement.

So why is CFN a highly evolved Merchant Cash Advance marketplace?

• You(meaning anyone) can pick the business to fund

• You can put up the capital

• You can contribute just a part of the capital

• You can have control over the funding terms

• You don’t do the underwriting

• The pay back and setup is serviced by the market maker (Strategic Funding Source)

• Businesses have already been funded using this model

An excerpt from their site:

“Ready to be a player? Take advantage of our world class capabilities! Colonial Funding Network is the answer for you. You find the merchant, invest the cash, and Colonial Funding does the rest.

Colonial will handle every detail of fulfilling and managing your merchant cash advance. From providing underwriting data, to administration… including filings, bookkeeping,reporting and disbursements… we do it all. Through our state-of-the-art Merchant Funding web portal, you’ll have real-time information on your clients… anytime you want it!”

Sounds very much like P2P is already staking its claim in the Merchant Cash Advance world. I wonder how far it will go….

AltFinanceDaily

Most Small Business Owners Have Never Heard of a Merchant Cash Advance

November 5, 2010
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Sales representatives within the industry report on a whole that the Merchant Cash Advance program has to be explained from the ground up quite often with potential clients. Ranging from ‘not understanding how it works’ to ‘having never heard of it before’, all signs seem to indicate that there is a vast market still unaware of this powerful source of capital. New businesses are born every day, adding to the list of prospects that will eventually find out banks are not there to help them… We hope business owners can find some information here and as always, choose your funding source wisely.

Merchant Cash Advance and Startup Businesses

October 20, 2010
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dollar billsKudos to the entrepreneurs taking a chance in the worst economic period of modern times. Starting a business is already a truly challenging task in itself but before we shower you with praise for being the ultimate warrior of capitalism, let’s put everything into perspective.

Risk takers are a minority in today’s startup community. A persistently high rate of unemployment is breeding a culture of survivalists; Individuals that have been pushed to the limit via pay cuts, layoffs, and robo-signing foreclosing bankers. It’s resumé rejection, employer double talk, and anger at how Wall Street bankers continue to live. The new entrepreneurs are a resounding chorus of “If I can’t get a job, I’ll make my own job!” These people are going for it on 4th Down and Long and running it up the middle for a touchdown. It’s as if Charles Darwin spiked their Corn Flakes.

Startup survivalists are just as inspiring as their risk taking counterparts. Both groups have the drive and that’s essential. But you can’t forego some basic tools. Financing is a must. No capital, no business. Unless you are fortunate to start with deep pockets, you need access to cash.

New businesses are not likely to be offered credit terms by vendors, nor can you push back overhead expenses such as rent, until you’re generating revenue. If unforeseen demand overwhelms your capacity, a cash shortage can do irreparable damage to your success.

Rather than spew rhetoric about the importance of funds, and shortchange you with a bullet point list of vague sources whom in reality are so illiquid, they’re not actually viable, we’ll offer our real 2 cents.

Banks. For a startup? Not happening. Angel Investors and Venture Capitalists? Slim to no chance. Unless these private investors live in your community, they’re not going to invest in your business. More than 90% of startups fail. For an investor to take that much risk, they’re going to do some hands on management or want to follow you around and critique how you’re spending their money. That’s not necessarily a bad thing. It just means that one can’t reasonably expect a return on their investment without intimate knowledge of the demographics and community the business is situated in.

Looking for private investors over the internet? Don’t. Your pro forma financial statements, data research, and business plan won’t help. Do you know how many businesses fail to open even after they incorporate, sign a lease, purchase inventory, advertise, and make preliminary hires? An astounding number are eclipsed by failed health inspections, license/permit rejections, and building code violations. This reasserts that unless an investor is personally intimate with your progress, the odds are stacked against them.

Lastly, you need not pay to get approved for capital. We’ve spoken with many start ups over the last year and are flabbergasted by the amount of new businesses that are convinced they have to pay a $3,000 upfront fee to get approved for a loan. The ones that actually pay are quick to learn what town the lender is based in; It’s called Scam City.

Real Option? Merchant Cash Advance. A Merchant Cash Advance offers a business with a lump sum of capital upfront. In return, a piece of every sale the business makes will go towards paying it back plus a predetermined fee. There is no due date or set term for repayment. That means if sales are slow to get off the ground, then funds will be repaid slower and with no penalty.

A Merchant Cash Advance provider entrusts you with their capital because of the unique security the repayment method offers. The business itself must accept credit cards as a form of payment. The credit card processing company will automatically deduct the agreed percentage piece of each sale transacted and forward it to the Merchant Cash Advance provider on your behalf for repayment.

A startup can qualify with as little as 1 week in business. As long as you open, you can get funding. Credit can play a limited factor and the cost can be hefty, but the access to capital is unmatched. From the date you apply, funds can be received in as little as 5 days.

Purchase inventory, pay the rent, advertise, hire, or seize an opportunity. Whichever shortcoming you face, it can be overcome with a Merchant Cash Advance. Industry experts project that funding is on pace to reach over $600 Million for 2010 alone. With advances ranging from as small as $1,000 to as high as $500,000, there is proof that numerous deals are being made every day.

We’ve seen the same books, guides, and expert advice columns that you’ve seen and all of them seem to be a reprint of useless suggestions like the SBA and searching for angel investors online. These people earn a living writing. Whether or not the money expert column in your newspaper actually helps you, makes no difference to them. We have many years experience in the Merchant Cash Advance industry and we make careers out of funding you, not telling you about funding.

We try not to promote any one company over another. There is no harm in enlisting the service of a middleman or reseller for one of the direct funding sources. It may actually benefit you. If you are open for business, you can obtain a Merchant Cash Advance. If you have been in business for a long time, a Merchant Cash Advance is still a fantastic option.

It’s 4th Down and Long. You’re ambitious, focused, and ready. You are the ultimate warrior of capitalism. A Merchant Cash Advance will supply the cash. Grow, take risks, survive, and don’t be surprised if your Corn Flakes taste funny.

October Kicks Off Merchant Cash Advance Rush for Holiday Inventory Stock

October 15, 2010
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Every October, retailers eagerly plan their strategy to capitalize on the impending holiday consumerism. 2010 is much like last year or worse. The long lasting recession has caused wholesalers and distributors to eliminate much needed payment terms for inventory purchases. It has become extremely challenging for retailers to purchase the amount of inventory required for the holidays when Cash on Delivery is the only policy.

The profit on the sales will more than pay for the costs paid but if the cash isn’t there to buy the inventory in the first place, there’s a problem. Hence a major cash flow problem is inevitably created even for the most robust business.

That being said, Merchant Cash Advance companies will experience application overflow and marathon work hours. It is much like what accountants experience during tax season. The Merchant Cash Advance underwriting process tends to slow significantly in late November.

Business owners!: Poor credit, fair credit, good credit? There are options for all of you with a Merchant Cash Advance. From Starter Advances to Platinum programs. The next 4 weeks is a great time to look into and apply for funds before it may be too late!

We wish you all the best as the peak retail season approaches and as always, make sure you choose one of the reputable firms.

– AltFinanceDaily

Direct Merchant Cash Advance Funders / Lenders

October 10, 2010
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Many ISOs are dabbling with funding their own merchants these days. The industry is maturing into a whole new generation of Broker/Funding hybrids. A great $10,000 deal might be worth your own private investment. 😀

The Merchant Cash Advance Resource has been compiling a directory of actual funding sources and invite you to be listed on our site. There is no cost and this site merely serves as an impartial central hub for industry information. This site receives over 100 visitors every day from ISOs, Funders, Merchants, Financial Firms, Processors, etc. Your company will receive widespread positive exposure to all the right people. If your company has a blog, we will link the feed right to your profile.

To be added, you must be an actual direct funder capable of showing us 5 recent UCC filings as evidence of your advances. We will also seek to verify your status with other insiders in the industry. Hybrid firms are acceptable as long as you also provide your own capital to clients. To be added, please e-mail us at info@debanked.com.

If you enjoy our site and wish to share information, stories, or news about the Merchant Cash Advance industry, you can submit your articles here to share with others.

Income Share Agreements – Operating Under Current Regulations and Preparing for the Future

February 28, 2020
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The Income Share Agreement (“ISA”) market is rapidly developing with more providers offering ISA programs to students and outside money moving into the space. However, the legal environment remains uncertain, and providers entering the ISA market must prepare themselves both to operate in the current environment and for potential changes.

Background – What is an Income Share Agreement?

ISA providers have set a modest goal: disrupt the $1.6 trillion-dollar student loan market that has wreaked havoc on a generation’s finances by aligning the interests of students and providers. In an ISA transaction, the student does not owe a specific amount of money and no interest is charged on a balance. Instead, the student agrees to pay a proportion of their future income above a specified threshold for a certain number of years. The provider of an ISA has an interest in the student consistently earning a high income for the duration of the contract—because the ISA provider generally does not get paid if the student fails to earn sufficient income.

Evolving Legal Environment

The current legal environment has not yet adapted to ISAs entering the market for funding education and associated expenses. No federal statute directly addresses ISAs and only one state—Illinois—has passed legislation contemplating ISAs. Even that legislation (the Student Loan Investment Act) merely permits a state investment fund to enter into ISAs and does not impact the private ISA market.

California and Washington have both considered legislation related to ISAs, but neither passed anything into law. Indiana’s legislature exempted certain “State educational institutions” from its Uniform Consumer Credit Code, including leading ISA provider Purdue University. However, Indiana did not expressly address ISAs under the UCCC.

No federal or state courts have published cases analyzing the treatment of ISAs under state or federal credit laws. But federal regulators appear to be aware of this issue. In a December 2019 discussion paper on ISAs released by the Federal Reserve Bank of Philadelphia, the authors acknowledged the uncertainty created by the lack of authoritative statements from courts and regulators, but did not weigh in on the legal issues.

Careful Consideration Required

When considering compliance with state and federal laws in this uncertain environment, participants must first assess which laws may apply. For state laws, if an educational institution is entering an ISA with a student, the institution must consider licensing, disclosures, and other restrictions applicable under state installment sales acts. Third-party providers must consider the application of lender licenses and associated disclosures and restrictions.

In either case, providers must consider the application of the Truth in Lending Act (“TILA”), the Equal Credit Opportunity Act (“ECOA”), the Credit Practices Rule, state laws governing the assignment of wages, and generally applicable state and federal laws, such as laws governing unfair and deceptive acts and practices and certain anti-discrimination laws.

Careful analysis of each statute, implementing regulation, and associated commentary provides some initial guidance. For example, TILA’s Regulation Z commentary excludes an “investment plan” where the party extending capital to the consumer risks the loss of capital advanced from the definition of “credit” under the Truth in Lending Act. 12 CFR 1026.2(14) cmt. 1(viii). However, participants must carefully consider with their counsel whether the Regulation Z exclusion is intended to only apply to traditional equity investments because they are not debt, or if it more broadly excludes investments that do not create an absolute obligation to pay.

Additionally, the definition of “credit” under ECOA in Regulation B not only lacks a similar comment, but also includes a comment stating that Regulation B “covers a wider range of credit transactions than Regulation Z.” 12 CFR 1002.2(j) cmt. 1. Although the Regulation B comment arguably only refers to ECOA’s coverage of commercial credit and credit regardless of the number of installments or inclusion of a finance charge, this is one example of how providers must carefully consider each potentially applicable law.

Merely assuming that laws applicable to credit do not apply to an ostensibly non-credit product without conducting an appropriate analysis creates serious regulatory risks.

Potential Federal Changes

In 2017, Senators Rubio and Young introduced the Student Success Act, and in 2019, Senators Warner and Coons joined them with a more robust ISA Student Protection Act of 2019 (the “Act”). The Act proposes a number of important steps. First, it proposes substantive consumer protection rules on ISAs and defines a “qualified ISA” to include only ISAs meeting those substantive requirements. Second, the Act would expressly preempt state laws affecting the validity of a qualified ISA, in addition to state usury, ability to pay, and licensing laws for qualified ISAs. Third, the Act would clarify the treatment of ISAs under federal credit, security, and tax laws, and empower the CFPB to promulgate certain guidance and regulations.

However, that Act has not become law and it is unclear if, or how, lawmakers will address the issue in the future. For example, in response to reports that the U.S. Department of Education was exploring offering ISAs, Senator Warren questioned whether ISAs were “in the best interest of students,” stating they could be “predatory and dangerous.”

Conclusion

The market for ISAs continues to grow, and it’s easy to see why. Given the growing student lending crisis, the presence of an alternative has significant potential. However, due to the current regulatory uncertainty, market participants must carefully weigh the legal risks.


Caleb Rosenberg

Caleb Rosenberg is an associate in the Maryland office of Hudson Cook, LLP. Caleb can be reached at 410-782-2323 or by email at crosenberg@hudco.com.







Wellen Makes the Inc.5000 List

August 15, 2018
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Wellen Capital Ranks No. 2217 on the 2018 Inc. 5000
Inc5000

Chicago — August 15, 2018 — Inc. magazine today listed Wellen Capital on its annual Inc. 5000, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most dynamic segment— its independent small and midsized businesses. Companies such as Microsoft, Timberland, Vizio, Intuit, Chobani, Oracle, Zappos.com, and many other well-known names gained their first national exposure as honorees of the Inc. 5000.

“We’re so pleased to be included in the Inc. 5000. This honor reflects the hard work our team has put in not just this past year, but over the last several years that has driven the revenue growth that earned us a spot on the list.” said Wellen President Jim Teppen. “We couldn’t have done it without our sales partners, key vendors, and financial backers” added Teppen. “Those relationships provided crucial support in our growth over these past few years.”

The Inc. 5000 is a list of the fastest-growing private companies in America. Started in 1982, this prestigious list of the nation’s most successful private companies has become the hallmark of entrepreneurial success. Complete results of the 2018 Inc. 5000, including company profiles and an interactive database that can be sorted by industry, region, and other criteria, can be found at www.inc.com/inc5000.

About Wellen Capital:
Since 2012, Wellen (f/k/a Gibraltar Capital Advance) has been providing working capital solutions to small and mid-sized businesses across America. Headquartered in Chicago, Wellen supports American business growth with its capital advance product – allowing customers to access between $10,000 and $250,000 in short-term working capital.

Contact:
Steven O’Connor
224.374.1519
soconnor@wellen.com