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The Battle Against MCA in Texas

June 12, 2025
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David Roitblat is the founder and CEO of Better Accounting Solutions, an accounting firm based in New York City, and a leading authority in specialized accounting for merchant cash advance companies.To connect with David or schedule a call about working with Better Accounting Solutions, email david@betteraccountingsolutions.com.

texas ponderingTexas, a state associated with limited government intervention and freedom of business to operate and succeed in a capitalist society, stands at a crossroads.

Governor Greg Abbott has until June 22nd to decide whether to sign House Bill 700 into law—a decision that could fundamentally reshape how small businesses access capital in the Lone Star State. If he signs it, or simply lets the deadline pass without action, this sweeping legislation will take effect on September 1, 2025. The action will potentially cut off vital funding sources for thousands of Texas entrepreneurs, in a direct assault on the merchant cash advance industry that has been a lifeline for the people of his state.

The stakes couldn’t be higher. While supporters frame HB 700 as consumer protection, this bill targets sales-based financing—financial tools that have become lifelines for small businesses shut out of traditional bank lending.

Small business owners know the frustration of walking into a bank and walking out empty-handed all too well. Traditional lenders have tightened their belts, especially for newer businesses, minority-owned enterprises, and companies in industries deemed “risky.” When a restaurant owner needs quick capital to fix a broken freezer, or a contractor requires funds to purchase materials for a big job, they can’t wait weeks for a bank’s approval process. They need solutions now.

That’s where alternatives come in. Revenue-based financing provides capital based on future sales, not credit scores or lengthy financial histories. Yes, they can be more expensive than bank loans—but they’re also available when banks say no.

This financing drives business growth, job creation, and the health of Main Street. When small businesses can access capital quickly, they expand, hire employees, and strengthen their communities.

HB 700 goes far beyond simple disclosure requirements. While transparency is important—and most responsible providers already provide clear terms—this bill creates a regulatory maze that could price many providers out of the Texas market entirely.

The bill imposes sweeping new requirements that will fundamentally change how sales-based financing companies operate in Texas. Companies providing commercial sales-based financing must register with the Office of Consumer Credit Commissioner by December 31, 2026, including both direct providers and brokers, with mandatory annual renewals and fees.

For any financing under $1 million, sales-based financing providers must provide extensive disclosures covering everything from total financing amounts and disbursement details to payment schedules, additional fees, prepayment penalties, and even broker compensation arrangements. The operational restrictions go much deeper, voiding confession of judgment clauses entirely and requiring companies to obtain recipient signatures on all disclosures before finalizing any transaction.

Perhaps most problematic is the prohibition on automatic debiting of recipient accounts unless companies hold a “validly perfected first-priority security interest”—a legal standard that’s nearly impossible to meet in practice and effectively kills the streamlined payment processes that make revenue-based financing work for the funders, and by extension, the merchants.

The Finance Commission of Texas gains broad authority to identify and prohibit “unfair, deceptive, or abusive” practices, though interestingly, they cannot set maximum interest rates or fees. Violations carry steep civil penalties of $10,000 each, and the law applies to any provider offering services to Texas recipients via the Internet, regardless of where the company is physically located. These aren’t minor regulatory adjustments—they represent a complete overhaul that could drive legitimate capital providers out of the Texas market entirely.

This isn’t just bureaucratic red tape. It’s a fundamental misunderstanding of how modern business financing works. Revenue-based financing depends on streamlined payment processes tied to daily sales. Without this mechanism, the entire business model becomes unworkable.

If HB 700 becomes law, the consequences will ripple through Texas’s economy. Small businesses already struggling with inflation, labor shortages, and supply chain disruptions will lose access to flexible financing options. Rural businesses, minority-owned enterprises, and startups will be hit hardest—exactly the businesses Texas should be supporting.

The irony is stark. Texas has built its reputation as a business-friendly state, attracting companies fleeing overregulation in other states. HB 700 threatens to undermine that competitive advantage by making it harder for small businesses to access the capital they need to grow.

The voices of actual small business owners have been largely absent from this debate. Many don’t even know this legislation exists, despite its potential impact on their operations. Those who are aware express frustration that lawmakers are making decisions about their financing options without understanding their real-world needs.

Governor Abbott faces a clear choice. He can sign legislation that will likely drive responsible funders out of Texas, or he can recognize that small businesses need access to diverse financing options.

The goal should be protecting businesses from truly predatory practices while preserving their ability to access capital when traditional banks won’t help. That requires nuanced policy, not broad restrictions that treat all alternative finance providers as predators.

The battle against MCA regulation in Texas isn’t really about merchant cash advances—it’s about whether Texas will remain a place where small businesses can find the capital they need to thrive. Governor Abbott’s decision will determine not just the fate of HB 700, but the future of small business financing in Texas.

The countdown has begun. Texas small businesses are watching and waiting.

Turning Connections into Opportunities After Broker Fair 2025

May 27, 2025
Article by:

David Roitblat is the founder and CEO of Better Accounting Solutions, an accounting firm based in New York City, and a leading authority in specialized accounting for merchant cash advance companies.To connect with David or schedule a call about working with Better Accounting Solutions, email david@betteraccountingsolutions.com.


“You never know who you’re going to meet.”

That’s the reason I continue to go to Broker Fair.

Once again, the merchant cash advance community showed up in full force this past Sunday and Monday. This year’s Broker Fair felt particularly energized. The sessions were packed, the conversations were substantive, and the networking opportunities were abundant.

As I watched hundreds of industry professionals network across the venue, I couldn’t help but reflect on my journey from skeptic to evangelist when it comes to these industry gatherings. As the founder of Better Accounting Solutions, I’ve now attended Broker Fair for years, and each time I walk away with renewed conviction that these events are not just beneficial—they’re essential for anyone serious about growing in this industry.

The real value of Broker Fair doesn’t end when the last panel concludes or when you check out of your hotel. In fact, the days and weeks following the event might be the most critical period for turning those brief conversations into meaningful business relationships.

Many of us left Tribeca 360 with pockets full of business cards and phones loaded with new contacts. Now comes the crucial part: following up. I’ve learned through experience that a simple “Great meeting you” email within 48 hours makes all the difference between a forgotten handshake and a productive business connection.

At this year’s event, I reconnected with clients who have become friends, met potential new partners, and had enlightening conversations with industry figures I’ve long admired.

One particular conversation with a broker could potentially open doors to a new service offering at Better Accounting Solutions. Another led to me introducing a potential syndicator to a funder, while other meetings inspired me to explore different angles to the business I hadn’t thought of before. These opportunities wouldn’t have materialized if I’d stayed back at the office, convinced that keeping my head down was more productive than engaging with the community.

Following Up Effectively

Having attended many of these events over the years, I’ve developed a system for effective follow-up:

  • Act quickly: Send personalized follow-up emails within 48 hours while the conversation is still fresh.
  • Be specific: Reference something unique about your conversation to jog their memory.
  • Provide value first: Share an article, resource, or introduction that might help them before asking for anything in return.
  • Suggest a concrete next step: Whether it’s a virtual coffee, lunch meeting, or specific business proposal, don’t leave the relationship hanging.
  • Connect online: Add your new contacts on LinkedIn with a personalized connection request.

By doing this, Better Accounting Solutions has secured multiple major clients directly from connections made at Broker Fair over the years. The ROI isn’t always immediate, but the long-term value of being present, being known, and being engaged in the community is immeasurable.

“NETWORKING IS REAL WORK…”

This bears repeating. The conversations you have, the relationships you build, and the insights you gain at events like Broker Fair are as much a part of building your business as the hours you spend at your desk.

For those who missed this year’s event, I strongly encourage marking your calendars for next year. And for those who attended but haven’t yet followed up on those promising conversations—what are you waiting for? The window of opportunity is open right now.

Better Accounting Solutions was proud to partner with Broker Fair once again this year, not just as a business strategy but as a testament to our belief in the power of community in this industry. The connections made and strengthened at these events have been instrumental in our growth as leaders in specialized accounting for the merchant cash advance industry.

CS Lend 4.0 Fuji Release Unveiled: Cloudsquare Launches AI-Driven Enhancements to Modernize Loan Management

May 21, 2025
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cloudsquare logoLOS ANGELES, CA – May 20, 2025Cloudsquare, the leading Salesforce-powered lending platform, proudly announces the release of CS Lend Spring 2025—a major evolution in lending automation that equips brokers and lenders with powerful AI-driven tools to streamline operations, speed up decision-making, and scale with precision.

What’s New in CS Lend Spring 2025?

IntelliParse: AI-Powered Document Processing
Automate the parsing of ISO applications and bank statements. Extract borrower data directly from PDFs and sync structured records into Salesforce—faster, more accurately, and with no manual entry.

DataMerch Integration: Fraud Prevention Built In
Verify merchants instantly with native access to DataMerch inside CS Lend. Search, tag, and manage merchant risk without switching platforms.

Commission Module: Streamlined ISO Payouts
Set flexible commission rules, automate payouts, and generate ACH-ready files. Gain complete visibility into earnings and eliminate spreadsheet-based tracking.

File Management Enhancements
Classify, organize, and retrieve files with smart attribution and improved metadata. Spend less time searching and more time closing.

The Spring ’25 Release gives lenders the edge they need to succeed in today’s fast-paced MCA and lending markets. From reducing underwriting time to preventing risk and automating ISO payments, Cloudsquare continues to lead in delivering technology that drives speed, scale, and smarter lending decisions. Find out more on our blog: https://link.cloudsquare.io/8oLA

About Cloudsquare

Cloudsquare is the leading end-to-end lending platform, uniquely powered by Salesforce to deliver unparalleled flexibility and innovation for lenders and brokers. With a commitment to optimizing lending processes through cutting-edge technology, Cloudsquare provides robust, scalable solutions that empower merchants to achieve greater efficiency and growth. Celebrated by industry leaders, Cloudsquare has earned a place on the Inc. 5000 list as one of America’s fastest-growing companies and is consistently rated a top service provider on platforms like Salesforce AppExchange, G2, Clutch, and Manifest.

For media inquiries, please contact:

Cloudsquare Marketing Email: marketing@cloudsquare.io

PayPal’s Business Loan Biz: ‘Looks Pretty Steady Right Now’

April 29, 2025
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During the Q1 earnings call, PayPal was asked about the state of its business loan and working capital business given the potential disruptions with tariffs and the economy.

“…when you look at just general consumer health, coming into what could be a more uncertain time, is looking pretty healthy and pretty good,” said PayPal CFO Jamie Miller. “And then with respect to SMB, good continued consistent performance there too. And on the merchant lending side, as we monitor that, honestly pretty consistent with what I’d say about consumer charge offs also improving. And obviously we’re monitoring the whole thing very, very carefully, but it looks, looks pretty steady right now.”

Later, an analyst asked the management team: “I’m just wondering if you’ve made any changes to underwriting, or how you would think about changes to underwriting in the face of merchants facing kind of cash flow strains on the back of sort of supply chain dynamics, tariffs specifically, and if you guys have any way of sort of dimensionalizing like what sort of cash flow strains your merchants may experience if tariffs do go into effect in terms of things like importing, importing inventory and things of that nature?”

That yielded this reply from Miller:

“I think it’s difficult to answer the latter part of your question, but if we go back to the merchant lending part of it, this is a portfolio that is actively managed, and it’s something that a year ago when [——] came in and really reconstituted the team, they’re very focused on how we can help our small businesses really navigate growth. And so the portfolio has a couple of different things in it. One is just really helping small businesses with working capital and inventory buy and we monitor that and underwrite it, you know, with an eye towards credit, towards cash flow. And when you look at this, these are things where we’ve got cash sweeps with sales as sales come in. It’s just a very well constructed portfolio from both an underwriting and from a risk management perspective. And the other side of it is PayPal Business Loans, which are cash flow based, they’re typically personally guaranteed. And again, these are things that we monitor, all the different indicators of the portfolio, and we adjust as we go. I mean we did make some adjustments in March to tweak and fine tune and make our underwriting slightly more conservative, but it’s something the team is all over. And I think we can react very quickly in a changing environment.”

LendSaaS Embeds AdvanceIQ.ai’s SRI to Help Originators Filter, Price, and Allocate with Confidence

April 29, 2025
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NEW YORK, April 29, 2025AdvanceIQ.ai, a data intelligence platform powering smarter risk assessment and portfolio optimization in the SMB alternative lending sector, today announced a strategic partnership with LendSaaS, a leading Merchant Cash Advance (MCA) origination and servicing platform. Through this partnership, AdvanceIQ.ai’s SMB Risk Index (SRI) — a purpose-built scoring model for SMB financing — is now fully integrated into LendSaaS, providing users with fast, actionable insights directly within their existing workflows.

With SRI embedded into the platform, LendSaaS customers can seamlessly filter opportunities, price risk with greater precision, and allocate capital more effectively — all without disrupting current processes.

“LendSaaS has established itself as a key platform for MCA originators,” said Tomo Matsuo, Founder and CEO of AdvanceIQ.ai. “By integrating SRI, LendSaaS users gain instant access to tailored risk scores and portfolio intelligence, empowering them to make smarter, data-driven decisions at the top of the funnel and improve portfolio performance.”

The SMB Risk Index (SRI) is engineered specifically for the alternative SMB financing space. Trained on real-world MCA performance data, it leverages intuitive, widely adopted underwriting attributes to help originators reduce operational overhead, improve pricing strategies, and optimize capital deployment. Fully integrated into LendSaaS, SRI enhances underwriting workflows, minimizes manual effort, and supports confident, scalable growth.

“As competition in the MCA space intensifies, our customers need every advantage to assess risk quickly and confidently,” said Josh Carcione, Owner and Founder of LendSaaS. “Partnering with AdvanceIQ.ai gives them access to a purpose-built scoring model and portfolio tools that cut through the noise and drive faster, more informed decisions.”

This integration further reinforces LendSaaS’ commitment to offering a comprehensive and customizable platform that supports MCA originators from application to funding — and beyond.

About AdvanceIQ.ai

AdvanceIQ.ai is a data intelligence platform powering smarter risk assessment and portfolio optimization in the SMB alternative lending sector. The company provides the SMB Risk Index (SRI), a specialized scoring model for evaluating SMB risk profiles, as well as portfolio intelligence solutions that help originators, brokers, and investors reduce acquisition costs, improve underwriting consistency, and maximize portfolio profitability. Learn more at www.advanceiq.ai.

About LendSaaS

LendSaaS is a leading software solution in the MCA industry, known for its comprehensive suite of tools designed to streamline and optimize the lending process. From origination to servicing, LendSaaS provides lenders with the technology they need to succeed in a competitive market. Learn more at www.lendsaas.com.

Cloudsquare Unveils the Innovative Credibly Integration

March 31, 2025
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cloudsquare logoLos Angeles, CA – March 17, 2025 – Cloudsquare, the leading end-to-end lending platform powered by Salesforce, is once again pushing the boundaries of efficiency in the Merchant Cash Advance (MCA) industry. The company has just announced its latest API integration with Credibly, a trusted name in business financing, promising to transform how brokers and lenders manage deal submissions, approvals, and funding workflows.

With automation at the core, this integration eliminates the tedious, manual processes that slow down funding, giving brokers and lenders a direct pipeline to Credibly’s lending platform—all within Cloudsquare.

A Smarter, Faster, and More Reliable Lending Workflow

Cloudsquare’s Credibly Lender API Integration delivers a suite of powerful features designed to help brokers move deals through the pipeline faster than ever:

Seamless API Submissions – Send applications directly from Salesforce to Credibly—no emails, no extra steps.
Bulk File Uploads – Upload multiple documents at once, improving operational efficiency.
Real-Time Status Tracking – Stay updated on submission progress and approvals instantly.
Automated Decline Insights – Get detailed rejection reasons, allowing brokers to refine applications and increase approval rates.
Smart File Management – Reduce storage burdens by sending secure file URLs instead of large attachments.

“Speed and efficiency are everything in MCA, and our integration with Credibly ensures brokers and lenders never lose momentum,” said Jeffrey Morgenstein, CEO at Cloudsquare.

Redefining MCA Lending with Cloudsquare

Cloudsquare continues to lead the way in MCA technology, delivering seamless integrations and smart solutions that help brokers scale their businesses with confidence. With the addition of Credibly’s API, the company reinforces its commitment to faster funding, smarter lending, and better broker-lender collaboration.

Want to see the Cloudsquare + Credibly integration in action? Visit Cloudsquare today to learn more.

About Cloudsquare

Cloudsquare is the leading end-to-end lending platform, uniquely powered by Salesforce to deliver unparalleled flexibility and innovation for lenders and brokers. With a commitment to optimizing lending processes through cutting-edge technology, Cloudsquare provides robust, scalable solutions that empower clients to achieve greater efficiency and growth. Celebrated by industry leaders, Cloudsquare has earned a place on the Inc. 5000 list as one of America’s fastest-growing companies and is consistently rated a top service provider on platforms like Salesforce AppExchange, G2, Clutch, and Manifest.

For media inquiries, please contact:

Cloudsquare Marketing

Email: marketing@cloudsquare.io

Why MCA Companies Need Syndicators

March 21, 2025
Article by:

David Roitblat is the founder and CEO of Better Accounting Solutions, an accounting firm based in New York City, and a leading authority in specialized accounting for merchant cash advance companies. To connect with David or schedule a call about working with Better Accounting Solutions, email david@betteraccountingsolutions.com.

different investment bucketsThe merchant cash advance (MCA) business is all about balance—managing risk while keeping capital flowing.

Many funders hesitate to bring in outside capital, especially if they already have a line of credit. The thinking goes: “If I have my own money, why should I split the profits?” But that perspective overlooks the key benefits syndication brings—not just in terms of capital but also risk mitigation and overall profitability.

The biggest advantage of working with syndicators is the ability to do more deals while spreading out risk. The more deals you fund, the more you diversify, which naturally increases your stability. If you’re advancing your own money, you’re taking on 100% of the risk. But with syndicators, that exposure is shared. Even if you already have a line of credit, using syndication means you’re not tying up all your liquidity in a few high-risk advances. Instead, you’re spreading your capital across more opportunities, reducing the chances of any single deal tanking your portfolio.

Syndication also creates a financial buffer through fees that MCA companies collect upfront. Syndicators don’t just bring in money; they pay to participate in your deals. Typically, they compensate the funder in one of four ways: paying an upfront fee (usually 3-5% of the RTR or 5-7% of the principal), paying part of the fee upfront and the rest as the deal is repaid, covering a portion of the origination fee, or splitting the profits at the end of the deal. These fees give MCA companies immediate cash flow, which helps offset risk before repayment even begins.

Consider this: if you fund a $100,000 deal and syndicators take on 50% of it while paying a 4% fee, you’ve immediately reduced your exposure. You’re technically in for only 48% of the deal, not 50%, because that fee cushions your position. On a larger scale, this compounds into significant risk reduction. If your default rate is 15% and syndication lowers your risk by just 5%, that’s a major improvement. A 10% default rate instead of 15% can be the difference between profitability and loss.

Origination fees further sweeten the deal. Some MCA companies split origination fees with syndicators, while others keep the entire portion from the syndicator’s investment. For example, in a $200,000 advance where the syndicator puts in $100,000, a 10% origination fee would total $20,000. If the funder keeps the entire 10% from the syndicator’s portion, that’s $10,000 of instant income—reducing risk right away. This means that even before payments start coming in, the MCA company is in a stronger position.

Profit-sharing models also offer advantages, particularly for MCA companies that want to keep more control over the deal structure. In these setups, syndicators don’t pay an upfront fee but instead share in the profits at the end. This allows funders to leverage external capital while still maintaining higher margins on successful advances. Some models even combine a profit split with an upfront syndication fee, offering the best of both worlds—immediate cash flow and long-term upside.

The bottom line is simple: syndication makes MCA portfolios stronger. It adds a layer of protection, reduces risk, increases deal volume, and injects capital upfront. A stronger, more diversified portfolio leads to more stability and, ultimately, higher long-term earnings.

For any MCA company serious about growth and sustainability, working with syndicators isn’t just an option—it’s a necessity. Overlooking these benefits in the name of not wanting to share profits shows a short-term mindset that may cost more in the future.

Cloudsquare Announces Its New Integration with Rapid Finance

February 18, 2025
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Los Angeles, CA – February 18, 2025Cloudsquare, the premier end-to-end lending platform powered by Salesforce, proudly announces its latest integration with Rapid Finance, a trusted leader in Merchant Cash Advance (MCA). This new collaboration is set to redefine how brokers and lenders operate, enabling them to process applications faster, streamline funding workflows, and enhance overall efficiency.

Bringing Speed and Efficiency to Brokers and Lenders

For brokers and lenders, efficiency and speed are essential to gaining recognition in the market. Delays in approvals, manual data entry errors, and complex submission processes can lead to lost opportunities. With Cloudsquare’s seamless Rapid Finance integration, these challenges have become a thing of the past.

Key Benefits of the Cloudsquare + Rapid Finance Integration

· Submit deals effortlessly via API – Say goodbye to manual submissions and data entry errors.

· Bulk File Uploads – Attach necessary documents directly in the CRM.

· Upload files with each submission – Attach the necessary documentation directly within the CRM.

· Generate tailored offers instantly – Present funding options quickly based on merchant eligibility.

· Provide Instant Approval decisions – Close deals faster and gain a competitive edge.

Why This Integration Matters

Cloudsquare has always been at the forefront of MCA technology, offering brokers and lenders an advanced, scalable CRM solution designed to automate, optimize, and grow operations. With Rapid Finance now part of its growing list of lender integrations, brokers can accelerate their workflows, reduce processing time, and increase funding success rates—all within a single, intuitive platform.

Seamless Implementation for Brokers and Lenders

New users can launch Cloudsquare Broker with the Rapid Finance integration effortlessly, ensuring quick adoption and a fast return on investment. Existing Cloudsquare customers can easily add Rapid Finance’s API through a simple license upgrade, with expert onboarding and support to ensure a smooth transition.

About Cloudsquare

Cloudsquare is the leading end-to-end lending platform, uniquely powered by Salesforce to deliver unparalleled flexibility and innovation for lenders and brokers. With a commitment to optimizing lending processes through cutting-edge technology, Cloudsquare provides robust, scalable solutions that empower merchants to achieve greater efficiency and growth. Celebrated by industry leaders, Cloudsquare has earned a place on the Inc. 5000 list as one of America’s fastest-growing companies and is consistently rated a top service provider on platforms like Salesforce AppExchange, G2, Clutch, and Manifest.

For media inquiries, please contact:

Cloudsquare Marketing Email: marketing@cloudsquare.io